About Us

Basic Learning Systems was founded in 1980 in response to a growing demand from diverse businesses for programs to motivate, inform, and train their employees. Marsha Freedman, president of BLS,  is an interpersonal and presentation skills expert, who holds a bachelor's degree in education and a master's in mass communication.

BLS wants to "target your professional growth" with easy-to-use, reasonably-priced e-workbooks and soft skills training kits in 16 topics, with a focus on business writing, interpersonal communication skills (dealing with difficult people, effective communication, team building, customer service and more) and presentation skills. Customized, on-site training is available, as well.

We believe that effective communication is the key to success in one's personal and professional life. We are here to help you and your organization.

Since its founding close to 30 years ago, Basic Learning Systems has provided professional, management and organizational development services to some of  America's most well-known businesses, including:

  • American Express
  • Internal Revenue Service
  • LL Bean
  • Central Intelligence Agency
  • United Healthcare
  • Wellpoint
  • Essex County College
  • GMAC Insurance
  • Motorola
  • Wal-Mart
  • Baxter World Trade Corp.
  • Container Graphics Corp.
  • Pfieffer University

Training has covered a wide range of business topics, such as:

  • Business Writing
  • Change Management
  • Creative Thinking
  • Customer service
  • Dealing with Difficult People
  • Telephone Skills
  • Powerful Presentations
  • Time Management
  • Interpersonal skills
  • Meetings and minute taking
  • Reading Skills
  • Supervisory skills
  • Team building

Call us today (888.204.3600) or e-mail us (info@basic-learning.com) and let us know how we may be of service.

Marsha Freedman, M. S.


Basic Learning Systems

Toll free: (888) 204.3600

(954) 474.5235